Dock Street Brewery Marketing Interview
Please watch our Small Business Saturday Marketing Interview with Dock Street Brewery in Philadelphia.
Dock Street Brewery – History
Dock Street Brewery was founded in 1985 by Rosemarie Centro and Jeffrey Ware. The brewery is one of the first post-prohibition craft breweries in the country.
The company started out from an investment of $1,600 with the goal to elevate the status of beer. The name, Dock Street, is a nod to the Seaport District of Philly. In the 1700s, the Seaport District was the largest producer of beer in the country.
Today, Dock Street Brewery operates out of a 110-year old, converted firehouse. The Dock Street team has also started a new venture – a cannery and tasting lounge. The lounge is located right next door to the brewery. It serves as a space for fermenting, aging, and canning beer onsite round-the-clock.
Dock Street Brewery – The Beer
Dock Street Brewery remains best known for their large selection of experimental beers.
Their most shocking concoction? The “Walker” – a tribute to AMC’s The Walking Dead. “Walker” is an American Pale Stout with notes of cranberry, wheat, barley, and goat brains (for smokiness, of course).
This beer received national acclaim. It even landing the brewery a personal call from The Walking Dead producers.
When they’re not creating crazy unique beers, Dock Street is doing its part to give back to the Philadelphia Community. One initiative that is close to their heart is their partnership with Philadelphia’s Mighty Writers. To support education, Dock Street periodically takes donations of books, pencils, and other school supplies to donate to the non-profit. When they are running this partnership, they also offer an option to text a donation as well.
Dock Street Brewery is not a stranger to star power. Fun fact – throughout the 80s and 90s, they were the official on-set beer of the American Drama thirtysomething. Dock Street was also featured in the classic film Philadelphia, being enjoyed on screen by Denzel Washington.
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